Who We Are
The MultiConnexions Journey

Celebrating our journey, 15 years and beyond!


MultiConnexions establishes presence in Melbourne


MultiConnexions announces joint venture with WeChat agency, a Tencent business partner – to provide end-to-end WeChat services to Australian and New Zealand clients.


MultiConnexions CEO Sheba Nandkeolyar awarded the IAA Inspire – Champion Award for her lifetime achievement and contribution to the local, regional and global marketing communications industry – the only awardee from Australia.


Multicall rebrands to MultiConnexions.


Multicall – the only multicultural marketing agency to win the Gold Effie Award for Multicultural in Australia.


Sheba joins as Co-Founder and CEO of Multicall


MMG/Multicultural Connexions founded by Sheba Nandkeolyar as a subsidiary of McCann World Group Australia before going independent.


Multicall founded by Joseph Assaf

Celebrating our journey – 15 years and beyond

The MCX Core Team

  • Sheba Nandkeolyar CEO

  • Angela Assaf CFO

  • Alister Park Director – Strategy & Business Operations

  • Georgina Lionatos Director – Client Services

  • Sanchay Mohan Head of Operations | Account Director

  • Marija Kovacevic Media Director

  • Diksha Lepcha Head of Creative Services

  • Katrina Hall PR & Social Media Manager

  • Hardik Malik Media Manager

  • Aman Gupta Graphic Designer

  • Dennis Nguyen Client Servicing Executive

  • Anabelle Yong Client Servicing Executive

  • Briana Giraldi Media Executive

  • Alice Liu Chinese Specialist & PR Executive

  • Shuang Guan Chinese Specialist & Accountant

Like a mini-UN, the MultiConnexions core team speak over 30 languages and are supported by 15 specialists and consultants across Australia. Over 1,500 community task force members support MultiConnexions campaigns and marketing initiatives.

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