A new multiculturalism is evolving and will change the face of advertising as it has started doing so in the US, a country marked and characterised by migration and multiculturalism. Multiculturalism has always pointed a finger at the minority. In the advertising industry it is treated as something not necessarily equal to but different from …
Redefining Multiculturalism – Learning from US Census 2010 Read More »
Over the past two weeks, our agency has definitely been marked by a spirited enthusiasm as we approach one of the busiest periods in the business calendar – Autumn Moon. One thing that noticeably stands out is the constant ring of the doorbell. More often than not, it is representative of another delivery of rectangular …
The Moon Festival is a traditional celebration of the Autumn harvest and celebrated by the Chinese, Vietnamese and Korean communities. According to Chinese legends a Moon Maiden appears on the 15th night of the 8th lunar moon in the year. Upon this magical occasion, children who make their wishes to the Moon Maiden will find …
